An interview with Mitch Joel

Mitch Joel is one of the most respected people in the digital media space in the world.  He is President of Twist Image Digital Marketing & Communication, aka “Media Hacker“.  With a direct pick up from his bio, this sentence says it all:  “When Google wanted to explain online marketing to the top brands in the world, they brought Mitch Joel to the Googleplex in Mountain View, California.”  Presumably because of his music background as well as his great speaking skills, Marketing Magazine dubbed him the “Rock Star of Digital Marketing.” I had the pleasure to get to know Mitch when I was living in Montreal and we have kept up a solid friendship ever since.  I highly recommend Mitch Joel’s book, Six Pixels of Separation, which talks about the interconnectivity of our networks and has some great tips and tools on how brands should be dialoguing with consumers.

[buzzsprout episode=’18360′ player=’true’]

Sites, books and people mentioned by Mitch Joel:

• Avinash Kaushik – Web Analytics
• “Wikinomics” (and Macrowikinomics) by Don Tapscott & Anthony Williams
• “Here Comes Everybody” by Clay Shirky
• “Convergence Culture” by Henry Jenkins
• “Freakonomics” by Levitt and Dubner
• Seth Godin Blog
• Tom Peters
• Malcolm Gladwell
• Dan Ariely
• Joseph Jaffe
• Chris Brogan
• Julien Smith
• Hugh MacLeod
• Amber Naslund
• Sally Hogshead

How to follow Mitch:

• Six Pixels of Separation Podcast
• Sixel Pixels Blog
• Twitter @mitchjoel
• Linkedin: Mitch Joel

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You can find my other English-speaking interviews on the Minter Dialogue Radio Show here on Megaphone or via iTunes.

And for the francophones reading this, if you want to get more podcasts, you can also find my radio show en français over at : MinterDial.fr, on Megaphone or in iTunes.