After a spate of emails from a fairly large portal site (it’s ranked around 50,000th on Alexa worldwide), I was appalled at the number of marketing sins they have committed. Either this organization is doing so intentionally, which is borderline unethical, or...
Minter Dialogue with Adrian Swinscoe Adrian Swinscoe is a speaker, author and a renowned expert on customer experience. After his book “How to Wow,” Adrian has just penned, Punk CX, edited by Oisin Lunny. It’s a tremendous read for anyone interested...
Gary Vaynerchuk put up a video in which he says that, if you’re in B2B and don’t have a Linkedin strategy, you’re in trouble. And I would tend to agree with him. There was one phrase in particular that I liked in Gary’s video: “If you...
Are you concerned about or interested by what is going to happen in 2018? In the era of too much (spurious and fake) news, it’s a serious challenge for business leaders to stay abreast of what’s going on. At one level, it’s hard enough to keep up...
I think you’d agree that access to the Internet has become second nature these days. When you check in at the hotel, receptionists know to indicate the wifi login even before telling where the gym or lifts are located or when breakfast is served. When a friend...