Minter Dialogue with David Meerman Scott David Meerman Scott, the man who invented newsjacking, a world renowned author (11 books), speaker and strategist on the key topics of sales, marketing and PR. His books include Real-Time Marketing & PR, a Wall Street...
When a team punches above its weight This has to be one of the most enduring challenges for any business whether small or large. I was struck by the Bill Pennington article in the NYT, “The Ski Team That Sleeps Together Wins a Lot of Gold Medals” outlining...
For the last couple of years, I have been the owner of a ‘connected’ racquet by Babolat. After a few technical hiccoughs (Connected Pure Drive), I now have a fully functioning and new Babolat Pure Drive Play (left). Outside of the fact that the racquet...
[Check for the update at the end of the post] With the rise of smart devices, the internet of things and connected objects, we are seeing many brands jump into the foray. For the last few years, I have been able to geek out AND play tennis (two of my...
In a prior post, I did a comparison chart between the Nike Fuelband and Fitbit. I looked at the features and benefits of each. I also compared the measurements that each provides in common: calories and steps. The only catch was that, last time, I wore each...