Do you think you could have a better bio? I’m talking about the little blurb that you use to define your presence on various online networks. How to write a great bio isn’t a question we regularly discuss at work, much less at the family...
Unless you have been living in a cave, you now have an idea to what extent big brother is watching over you. Every day, there is worrying talk or media coverage around cyber-spying, cyber-criminality and privacy incursions, not to mention the data...
Finding the time to understand and invest in social media to help drive the business is one of the biggest laments I hear from top executives; even more so for small businesses (SMB). For these smaller companies without an agency of record or a highly developed...
Marketing teams around the world are pushing the digital agenda. The better among them are scratching their heads about the ROI, how to create an effective integrated campaign and where to find the best talent. The answers are far from easy. Meanwhile, there are many...
Minter Dialogue Episode #109 This interview is with Hank Summy, President North America of MRM/McCann’s Global Commerce Practice. In this conversation we talk about how brands are evolving in their digital marketing and mobile strategies, the challenges that...