by Minter Dial | Apr 18, 2019 | Branding, Responsibility, Social Media
Last week, Lush, the UK-based cosmetics retailer, announced that it was cutting down its social media presence, apparently Lush management was fed up with the algorithms. I believe this move by Lush is quite revealing and should be a signal to other brands. In fact, I...
by Minter Dial | Oct 22, 2017 | Minter Dialogue, Social Media
Minter Dialogue with James Poulter James Poulter is the Senior Social Media Manager at LEGO, working on strategy and innovation for the beloved group. In this interview, we discuss the LEGO mission, how that plays out in the social media strategy, what are some of the...
by Minter Dial | Nov 1, 2015 | Minter Dialogue, Podcast
Minter Dialogue Episode #171 This interview is with Caroline Rolfe, Global Director of Digital at ghd, providing premium hair styling tools — most notably hair straighteners — for hairdressers and consumers. Caroline has driven a very progressive digital strategy for...
by Minter Dial | Jul 12, 2015 | Minter Dialogue, Social Media
Minter Dialogue Episode #154 — This interview is with Andrew Grill, IBM Global Managing Partner for Social Consulting. A repeat guest (my first podcast with Andrew here) on the show and keynote speaker of worldwide renown, Andrew and I discuss digital literacy of...
by Minter Dial | Apr 12, 2015 | Minter Dialogue, Social Media
Minter Dialogue Episode #141 —Joyce Sullivan is the founder and CEO of SocMediaFin, Inc., a social media consultancy that provides leadership training for financial services, regulated industries, non-profit organizations, and specialty firms. Her firm provides social...