by Minter Dial | Dec 15, 2010 | Minter Dialogue, Podcast
I caught this interview with Gilles Barbier, founder and CEO of TellMeWhere, while at LeWeb 2010. TellMeWhere (DisMoiOu in France) is one of my favorite apps on my iphone, providing a handy social search when I am out and about in Paris looking for a spot to eat or...
by Minter Dial | Oct 11, 2010 | Social Media
The brand is, by definition, a quality reference, a specific universe and a vector of values. A brand is recognized for its quality and, in its domain, garners a reputation and expertise, which can lead to taking a position of authority and providing advice. All...