by Minter Dial | Jun 9, 2016 | Leadership, Responsibility
Many senior executives describe themselves as “personally engaged” in digital transformation in their company. Some even go so far as to relate the process as being exciting and revolutionary. And yet, these same executives are also bemoaning that the...
by Minter Dial | Jan 14, 2016 | Leadership
Have you ever heard the phrase: Nothing personal, it’s business” The hairs on the back of my neck bristle at the thought. This type of pre-emptive sentence is a barely veiled attempt to temper the blow. It typically accompanies a severe and/or harshly...
by Minter Dial | Jul 2, 2013 | Branding
Some industries — such as fashion, food, magazine — seem to have a wildly plethoric spread of brands. So many brands, so little distinction or personality. In this post, I want to push further why it’s important that any marketing branding...
by Minter Dial | Aug 15, 2010 | Branding
Getting down and personal with your clients and employees is surprisingly foreign for many companies; yet, I maintain that it is going to be an increasingly important element of success for marketers in the future. In this post, I want to lay down another anchor for...
by Minter Dial | Jul 16, 2010 | Social Media
(Update July 28) With the massive leak of over 91,000 documents from the US Army operations in Afghanistan to Wikileaks, the notions of security, confidentiality, privacy and piracy have hit the front pages of mass media around the world. The role of the internet and...
