When a blog becomes institutional

iblog doesn’t stand for institutional blog I have been a fan of the Freakonomics blog for quite some time — a testament to the power of a good book (now available for $17 on amazon, down from $28 list price!) going on line per se. However, the very notion...

Why are we here? And the lifecycle of blogs

So, what’s the blog all about? Aside from facing the inimitable existentialist questions about oneself, I have seen a slew of posts on the “why” of blogs and what is it all for? A few observations come to the fore. As cited in Opinionated Marketers,...

Clean Slate

Cyber journalism may be taking on a new slant… What if [new age] journalists just spent their time outing the silly things people say and do, behind the slim veil of anonymity, on the net. Take this most recent outing revealed by Lucy Caldwell on Slate via a...

12 kinds of ads

Here’s an example of on-line learning, from Slate. There are only 12 kinds of ads. I thought this slide show by Seth Stevenson, revisting Donald Gunn’s 1978 theory about there being only 12 kinds of [master] ads possible, was a great little exercise. It...

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