by Minter Dial | Jun 7, 2016 | Social Media
Many times I have come to talk with/to a group of senior executives about digital marketing and new tech and, in my pre-work, discover how poorly represented they are on social media. As some of you will know, I’ve long advocated that executives ought to have a...
by Minter Dial | Apr 3, 2016 | Minter Dialogue, Podcast
Minter Dialogue Episode #189 This interview is with Celine Dumais, in charge of Customer Care for L’Oreal USA, but with a wider strategy role for customer care for the Americas. In this podcast, we talk about the challenges of customer care service, how...
by Minter Dial | Jan 24, 2016 | Minter Dialogue, Podcast
Minter Dialogue Episode #179 This interview is with Lily Tse, founder of Think Dirty App. Based out of Toronto, Lily has made it her mission to make transparent the potential risks that are hidden in the list of ingredients of cosmetic products. With a database...
by Minter Dial | Jan 7, 2016 | Business
In the beauty business — just as in any FMCG sector, be it food, fashion, household care or appliances — there is a handful of multinational conglomerates that each own a whole corpus of brands, most of which compete with one another. To the extent a...
by Minter Dial | Sep 29, 2015 | Branding
There are a number of industries where the big titans seem to prefer buying up small niche brands rather than grow their own. If the internal innovation isn’t sufficient and the organic growth is not enough, the natural option quickly becomes external acquisition....
