What will the post-pandemic hangover feel like? Image credit: Pixabay As we wind our way through this meandering pandemic, deal with our various forms of isolation and divergent governmental policies, there is one thing we can all agree on: we all recognize that the...
Now that we’ve all attended innumerable Zoom, Team, Webex, webinars and virtual conferences, you would have thought that we’d be getting much better at them by now. Yet, I continue to attend and experience shoddy productions, even when done by profitable...
During my stay in Shanghai, I was lucky enough to be invited to a very unusual fashion show entitled Glam Dogs, a fashion show for dogs. Put on by the flash sales site, Glamour Sales China — whose founder and CEO, Thibault Villet, I interviewed a few...
As abstract as digital might be, there is a distinctly human component to what makes digital work. Maybe the French have it right when they kabosh the term digital, which literally means “of the finger” in French. In organizations and executive...
If you want to get your message out, there is nothing like good word of mouth. But, when the recommendation is out of the mouth of an influencer, that’s word of mouth on steroids. {Click to Tweet!} So how, as a brand marketer, can you...