Customer Service is Dead?

Is customer service dead? asks Tom Asacker at Brand Strategy Insider. I do believe that the nature of customer and service have both changed — but neither is dead. A little different from Mr Asacker’s final point in his incisive post on the demise of...

The mantra of Connection

After the Economist’s special section on the "A world of Connections" (April 28), I was glad to receive a link from a new (connected) acquaintance, Vincent, on Connected Marketing:  http://www.connectedmarketing.org/surveys/.  Connection is...

Grass versus Clay, Nadal v Federer

The recent battle of the champions’ surfaces, featuring Nadal versus Federer on a hybrid court, half grass and half clay, was completely innovative. When I read about the concept, it felt instinctively distinctly weird. The bounce on your side and the movement...

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