by Minter Dial | Jan 21, 2014 | New Tech
The beginning of the year is time to take stock of new initiatives and directions. I started with a post on the 3 key words for 2014. While there is nothing flagrantly new in the items I am promoting as being the top trends for marketing, this year, there is a...
by Minter Dial | Jun 3, 2013 | Branding
The “idea” of customer centricity is typically rather desirable. Many companies have used the words “customer centric” sprinkled into their annual report. [Is being Customer Centric truly desirable?] The concept may be repeated in...
by Minter Dial | Nov 24, 2012 | Retail
I made a presentation on behalf of Golden Eyes (CRM specialist services) at the Institute for French Merchandising (IFM) this week. The presentation was entitled (in French): Digital in the Retail Space – Friend or Foe? During the presentation I spoke about a...
by Minter Dial | Sep 19, 2012 | New Tech, Responsibility, Social Media
Social Media Director: a five legged sheep? I was interviewed by my friend Noam Kostucki about the viability and profile of someone who can help bring social mediainto an organization. The answer obviously depends on the remit and the organization itself, but it...
by Minter Dial | Mar 27, 2012 | Minter Dialogue, Podcast
At this year’s Netexplo Forum*, Silkroad Point was given one of the top 10 new tech awards. Presented by Brian Platz, founder and COO, the Silkroad Point was a project that created quite a stir in Paris (the forum is hosted at the UNESCO HQ). In the fifth...