by Minter Dial | May 17, 2015 | Minter Dialogue, Podcast
Minter Dialogue Episode #146 — This interview is with Neil Perkin, founder of Only Dead Fish, a digital and media consultancy. Among his many achievements and activities, Neil is the co-creator of Fraggl, a brand new Twitter curation app. Working with a number of big...
by Minter Dial | Mar 16, 2015 | Retail
The blurring of the lines between off and online continues (notwithstanding the blurring of the lines between Marvin Gaye and Pharrell Williams). We have seen many examples where URL is meeting IRL. For example, we have seen how NetaPorter and Gilt have created their...
by Minter Dial | Jan 5, 2015 | Marketing
Are you working on your real-time marketing with your brand? With all the hype around the term of “real time marketing”, I wonder how many brands are actually taking it seriously? Naturally, real-time is just another facet of a marketing strategy. It can...
by Minter Dial | Jul 15, 2014 | New Tech
The other day, as I was researching an article on why retailers should install wifi in store, I was trying to find the source of an old tweet: Wow @jcpenney cheap ass got rid of the wifi… Expecting chains on doors at some point next yr. I took the exact text and...
by Minter Dial | Jul 8, 2014 | Marketing
Effective copywriting is one of the most important skills in this googlized world, in which email remains one of the bastions of (digital) marketing. {Tweet this} Despite having written numerous manuscripts and short stories, blogging for eight...