by Minter Dial | Oct 2, 2013 | Marketing
Companies everywhere are looking to invest in and hone their digital marketing strategy. They tend to use a variety of different tactics to enhance their digital activities and boost their effectiveness. Typical tactics Typical tactics used by top management to...
by Minter Dial | Sep 27, 2007 | Branding, Business, Marketing, Mobile
Courtesy of Greg Verdino and Joe Jaffe, have learned about the creation of FIREBRAND TV, “a new, opt-in entertainment and marketing destination that gives consumers interactive access to their favorite brands, products and promotions.” The idea is to...
by Minter Dial | Sep 24, 2007 | Environment
As the ecological movement goes mainstream, it occurred to me that we might benefit from a protocol to establish how much each individual is eco-friendly. Not that I am wanting to flush out the hypocritical bobos or ‘gauche caviar’ profiles…but it...
by Minter Dial | Jun 12, 2007 | Leadership, New Tech
Well, what goes around comes around. I enjoyed this BBC story about how geeks are the new highly sought-after prospective husbands in India. Notwithstanding, of course, the old fashioned component of the practice, it is still funny to see that the Geek is the new...
by Minter Dial | Feb 16, 2007 | Uncategorized
I am wondering whether I will achieve Geek status… Somehow I missed out on thinking it was an attractive moniker in the old days. Today, I am not so sure. At the very least, I might not get lost when the kids rotate from one game to another or gravitate to more...