by Minter Dial | Dec 16, 2012 | Minter Dialogue, Podcast
Minter Dialogue #43 This interview is with Delphine (Robiot) Mousseau, a bona fide expert in eCommerce. Delphine has more than a ten-year track record in eCommerce, having been in charge of Tommy Hilfiger’s eCommerce store, Tommy.com, across Europe as well as...
by Minter Dial | Feb 19, 2012 | Marketing
This is an excellent brilliant 13-minute documentary called the INFLUENCERS, How trends and creativity become contagious, produced by R&I Creative and directed by Paul Rojanathara and Davis Johnson. This film is interesting because of the content and interviews...
by Minter Dial | Aug 7, 2009 | Marketing
While Prada renovates its flagship store on rue Faubourg St Honoré, they have created a temporary storefront at 92 rue Faubourg St Honoré, Paris 75008, (previously it was the chic Ariane Dandois art gallery, pictured right courtesy of Google Maps). Even if this is...
by Minter Dial | Aug 13, 2008 | Branding, Business, Marketing
Ever thought about dressing up your bottle? Here’s a cross-marketing campaign that caught my eye. When pouring out this Perrier bottle (sorry that the shot isn’t in focus) at a bar outside the beautiful Chateau of Sully-sur-Loire (in the Loiret), I found...
by Minter Dial | Feb 16, 2008 | Branding, Marketing, Social Media
In the wake of the social networking onslaught has come the wave of the more overtly commercial social shopping online concept. A combination of social networking and e-commerce, the concept is a consumer-centric version of Amazon, putting the shopper at the centre...
How to tag someone on LinkedIn if their name doesn’t come up?
