by Minter Dial | Nov 9, 2021 | Digital Transformation, Leadership, Social Media
Customer centricity is all the rage for businesses across the world. This focus on the customer has been prompted in large part by “digital transformation” programs. Customers not only can use social media as a soapbox to rail against a poor product or...
by Minter Dial | Jul 5, 2020 | Marketing, Minter Dialogue, Podcast
Minter Dialogue with Neal Schaffer Neal Schaffer is an influencer marketing speaker and consultant who helps businesses with their digital transformation of sales and marketing to develop and execute on social media marketing strategy, influencer marketing, and social...
by Minter Dial | Nov 10, 2019 | Minter Dialogue, Podcast
Minter Dialogue with Matt Phelan Matt Phelan is an investor, advisor and entrepreneur, having successfully cofounded and sold his 4Ps Marketing Agency. In 2014, he cofounded The Happiness Index, using technology and data to give employees and customers a voice to help...
by Minter Dial | Jul 11, 2017 | Responsibility, Social Media
Last week (July 3), Tencent’s market value dropped $15 billion. On a total base of $330 billion, that’s a 5% haircut. The media’s narrative was that the stock price drop was due to an announcement by Tencent that they were going to limit the amount...
by Minter Dial | Nov 1, 2016 | Leadership
C-suite managers are educated, trained and stubbornly married to Return on Investment (ROI). Of course, we have to make sure the business is profitable, but the obsession with profits first has significant downsides. As a result of a focus on ROI, all eyes are...
