by Minter Dial | Aug 12, 2010 | Marketing
I bookmarked this article (kindly forwarded to me by Jóhann) from the Wall Street Journal, entitled “Wash Away Bad Hair Days.” The article is about P&G’s efforts to recapture consumers who, over the most recent hard times, have cut...
by Minter Dial | Feb 22, 2010 | Social Media
After a power meeting with Justin Kirby, founder of Yooster (a word-of-mouth opinion poll) and author of Connected Marketing, I thought it worthwhile to comment on two of Justin’s key mantras: 1/ “Social media is a misnomer.” Social media...
by Minter Dial | Dec 10, 2009 | Social Media
Attended the LeWeb Conference 2009, (the 6th such event), organised by Loic Lemeur and his wife, Géraldine, on December 9-10, 2009. Le Web Paris 2009In a series of 3 posts, I am going to comment on the top nine (for two thousand and NINE) things that I captured at...