Boxcar: A great notification management system I had the chance to interview Jonathan George, founder of the Boxcar (btw the url ends in .io) service. Boxcar is a rapidly growing system that allows you to centralize your notifications between Facebook, Twitter...
Gender & cultural differences abound After having attended the International Women’s Forum 2011 in Deauville, where I spoke about Muscling up one’s eReputation with the dynamic Caroline Ghosn (Slideshare presentation available here), I was happy to...
The digital marketing gold rushThere is a certain inevitability to what is going on in the internet and digital marketing world. Companies have cottoned on and the rush to “do” social media is leading inexorably to higher pricing at Google and Facebook....
A podcast is content… yessir! Mitch Joel remains a man on the ball and one of the most revered voices in digital marketing across North America. In this early morning interview recorded on August 1st, 2011, with Mitch in Montreal, we discussed where we are in...
The evolution of [digital] marketingDespite the fact that consumers remain extremely skeptical about marketeers and marketing messages, there is no doubt that marketing remains central to the creation of value for the brand. But, in this changing topsy-turvy...