by Minter Dial | Nov 20, 2018 | Futureproof, Leadership
At a recent and jovial countryside lunch, I landed on a new word that I’d not come across before: a passionist. [To be clear, we were not talking about a Roman Catholic Passionist.] To be a passionist we reasoned would be someone with a strong passion. I loved...
by Minter Dial | Feb 5, 2016 | Leadership
When I was first asked the question whether parenting skills were transferable to the work place (in terms of management skills), I shrugged off the idea. But, with some further reflection, I think it is entirely appropriate. Maybe it’s about letting the inner...
by Minter Dial | Jan 15, 2013 | Marketing
Many brand marketers would love to create a viral video or viral marketing program, right? There is potentially an easy recipe if you analyze some of the past successes. But, beware, it might cost you! The viral marketing controversy There is rarely a better way...
