In this digitally connected world, I often hear about how people feel blindsided by how fast each day goes by. Without having been brought up or schooled on the new digital world, most executives still don’t even know how to type accurately and fast with...
Last year, August 2012, I recorded all the birthday greetings I received via the various channels and posted the details in this article on Myndset. This was not an exercise in self-aggrandisement and/or auto-flattery*. It was to see what and how people are...
Getting “social” is not — or should no longer be — new news for any self-respecting marketing team. These days, social media is pretty much an ongoing topic at any company café or water cooler, even if the absolute marketing dollars remain...
Words that go So-Lo-Mo must go Co … As the So-Lo-Mo (Social-Local-Mobile) expression gradually goes mainstream, I ponder how the myndset within organizations must change to accommodate the new style(s) of marketing. Being social is already a...
Words are in… Wordsmithing remains a critical talent. Whether it is crafting the right slogan, snaring a killer title for your email campaign or cutting down to 140 characters the sweetest tweet, the word is [still] in. If images and videos...
How to tag someone on LinkedIn if their name doesn’t come up?
