business | Minter Dial

Digital in Merchandising – A classic mistake in blended marketing

by Minter Dial | Dec 4, 2012 | Retail

On and Offline … in harmony The House of Fraser on Oxford Street (London) broadcast over a two-day period that it was doing an in store (offline) and online promotion. By all appearances, it seemed like a perfect case of blended marketing. So, I was happy...

Interview with Kevin Ryan, CEO and founder of Gilt flash sale eCommerce

by Minter Dial | Oct 7, 2012 | Minter Dialogue, Podcast

Minter Dialogue #36 This interview is with Kevin P. Ryan, entrepreneur, business leader and angel investor. As CEO, he helped build DoubleClick basically from scratch into a multi-billion dollar business. Kevin has since gone on to invest in a number of winning...

Making mistakes and fessing up: Lessons for brand marketers

by Minter Dial | Oct 2, 2012 | Business

The Cults of Perfection and SecrecyA couple of days ago (Sept 28) both the US Intelligence and Apple did something simultaneously and quite counter cultural: they both admitted that they had made mistakes. Both the US intelligence and Apple have a history of not...

Pas d’accord with the Accor Hotel internet policy

by Minter Dial | Sep 5, 2012 | Business

On my recent trip to beautiful Sydney, AUS, I stayed at the Pullman Hotel at Olympic Park. Pullman is one of the higher end chains of the Accor Group (which also owns Sofitel, Novotel, Ibis and more), where I am a Gold Level client. This Sydney Pullman is a fine...

What does the Fortune Global 500 listing say about your country?

by Minter Dial | Aug 15, 2012 | Politics

I read over the latest Fortune Global 500, released July 23, 2012, and wondered how people tend to read this issue. Presumably, CEOs take immense pride by being part of this list. But, for you and me and other regular Joe’s and Jane’s, what is your...