by Minter Dial | Nov 11, 2018 | Branding, Minter Dialogue, Podcast
Minter Dialogue with Marty Neumeier Marty Neumeier is a best-selling author, having published such venerable books as The Brand Gap, The Brand Flip and MetaSkills. His latest book is Scramble, How agile strategy can build epic brands in record time. In this...
by Minter Dial | Sep 16, 2018 | Branding, Minter Dialogue, Podcast
Minter Dialogue with Latia Curry After spending 20 years in communications, marketing, government, and the world of international NGOs, Latia Curry is now a Principal at RALLY, channeling her wide breadth of experience into laser-focused messaging, strategy, and...
by Minter Dial | Sep 7, 2018 | Branding
In a crowded world, companies of all sizes are having trouble standing out, much less carving out a territory. In a recent Duct Tape Marketing podcast, John Jantsch reiterated his long-employed tactic of “owning” a word. I fully subscribe. He talked about...
by Minter Dial | Jul 10, 2018 | Collaboration, Futureproof, Marketing
In today’s tumultuous times, it takes more than reading tea leaves to predict your future prospects. I read with not a little interest a couple of recent articles about my former employer, L’Oreal, the #1 beauty company in the world. First, there was the...
by Minter Dial | Jun 17, 2018 | Marketing, Minter Dialogue, Podcast
Minter Dialogue with Amy Errett Amy Errett is an unique businesswoman who has worked in big business, led a VC, operated on many boards and has also started multiple entrepreneurial outfits. Her latest is Madison Reed, launched it in 2014, manufacturing and selling...
