Minter Dialogue Episode #93 This interview is with Anupam Mittal, serial entrepreneur from Mumbai India, who has been recognised as one of the most influential people in India (as well as in North America) by numerous titles, including BusinessWeek, Business Today. As...
SEO – search engine optimization – continues to be a central tenet of website strategies. However, it tends to be a moving feast and opinions on how best to do SEO vary as much as the weather. As long as search continues to be a dominant route to...
In the ongoing evolution at the workplace, nothing makes the challenge of digital transformation more urgent and tangible than the question of access to the internet and the use of personal devices, characterized by the term BYOD (bring your own device). It is...
Minter Dialogue Episode #92 This interview is with Nicolas Gaudreau, CMO of Yellow Pages Group in Canada. Based in Montreal and a former INSEAD classmate, Nicolas has been at the marketing helm through a most intensive digital transformation. In this interview we talk...
An image or a video: which is more powerful? An image that speaks a thousand words? Or a moving image that talks a thousand images? Google Search has its own interpretation that you can read through the way it positions its tabs (i.e. in the navigation bar)....
How to tag someone on LinkedIn if their name doesn’t come up?
