by Minter Dial | Oct 4, 2020 | Marketing, Minter Dialogue, Podcast
Minter Dialogue with Brad Flowers Brad Flowers co-founded Bullhorn, an agency based in Kentucky, that builds confident brands with language and design. He’s also author of the new book, The Naming Book, 5 Steps to Creating Brand and Product Names that Sell. In...
by Minter Dial | Jul 24, 2014 | Marketing
Some brands are brought up on a particular style of communication. Type face, Pantone color, size and brand position are all highly regulated across a specific set of formats. Inked in so-called brand charters, these brands insist on a rigidly defined...
