Minter Dialogue with Felix Velarde Felix Velarde is a serial entrepreneur, with a long track record in the agency side of the business. He’s currently CEO at The 2Y3X® Programme, chair and board advisor, and Partner and Chief Strategy Officer at AVA...
Unless you’re living in a cave, you’ve surely seen how brands and companies are pursuing purpose. The Business Roundtable issued a statement in 2019 to encourage companies to support “a life of meaning and dignity” and that a company’s purpose should...
Minter Dialogue with Amelia Sordell Amelia Sordell is a born entrepreneur, now founder of Klowt, a personal branding agency based in London, with an impressive following on Linkedin. We discuss Amelia’s entrepreneurial journey, her philosophy and principles in...
Being a “brand guy,” I tend to look at businesses through the lens of branding: what does the brand stand for? how strong is its brand? But, what exactly is a brand? Can any/every company or business actually be a brand? How can one build up a brand? In...
Minter Dialogue with Lee Odden Lee Odden is author and an influencer in his own right. He’s also CEO and co-founder of TopRank Marketing, an agency specialising in strategic internet marketing consulting services, such as content marketing, social media and...