by Minter Dial | Mar 1, 2013 | Social Media
The right digital marketing mindset is an elusive concept in a world of short-term results. As companies continue to pour resources into their digital marketing efforts, the pressure is heightening on marketers and agencies to perform. Briefs — even...
by Minter Dial | Feb 25, 2013 | Social Media
Aside from the feast of interesting people, fascinating material and the discovery of new technology trends from around the world that you can find at the Netexplo Forum, I came across a nifty app that brings a whole new type of discovery to a conference. It is called...
by Minter Dial | Feb 20, 2013 | Social Media
With Facebook’s Graph Search rolling out, social media marketing may well be getting ready for the next generation. Specifically, it seems LIKELY that some people may now regret having liked so many things, songs, brands and people along the way. As...
by Minter Dial | Jan 29, 2013 | Social Media
Minter Dialogue #49 This interview is with Jeremy Waite (@JeremyWaite), who is in charge of Social Strategy Consulting at Adobe EMEA. With a strong operational background and practice in building and implementing social media strategy, Jeremy is also great fun. To...
by Minter Dial | Jan 28, 2013 | Social Media
Music to Twitter’s ears The Evening Standard (London) published an article by David Smyth on “How to be a Twitter hitter.” Without evoking the poetic license of a Pied Piper, the article provides the golden rules for how a pop star should build...
by Minter Dial | Jan 26, 2013 | Social Media
Rockin’ Robin - Tweet, tweedle-lee-deeWhen you read a Tweet — depending on the time you have allocated yourself — there is a whole slew of actions you can possibly do (of course, it varies depending if you are already following you or if you are...