Minter Dialogue Episode #86 This interview, recorded on January 14, 2014, is with Nicolas Bordas, VP of TBWA Europe (part of the Omnicom Group) and President of Being Worldwide, an integrated communications agency. Nicolas is very much a man who walks the talk, with a...
Minter Dialogue Episode #83 This interview, recorded on December 1, 2013, is with James Moffat, CEO of The Organic Agency, a digital agency based in Exeter, England. In this conversation, we discuss the differences and challenges of B2B versus B2C marketing, social...
WeChat, launched by Tencent initially in January 2011 under the Weixin brand, is a far cry from Twitter. In film speak, we might say that WeChat is Whatsapp meets Twitter meets the iPad. {Click to Tweet} There are some 350 million users already, with...
Minter Dialogue #82 This interview, recorded on November 22, 2013, is with the trilingual Nao Sato, President and CEO of Warp Japan, a digital agency based in Tokyo, Japan. I was introduced to Nao by Alain Soulas (merci!), investor, entrepreneur and co-founder...
Minter Dialogue Episode #80 This interview, recorded on October 23, 2013, is with Jeremy Goldman, aka @Jeremarketer, who has started his own agency, Firebrand Group, based in Manhattan. Sharing a passion for branding and digital, and having both passed through...
With Twitter’s user base eclipsing 550 million, it can be a daunting task — especially for newer users — to find the right people to follow. Leveraging an article entitled, “Who to follow on Twitter,” also published on Social Media...