by Minter Dial | Feb 10, 2014 | Social Media
Just like the rich kid who gets friends by handing out candy to the other kids in the playground, many large companies focus their resources on buying friends. The ways that brands can now invest in digital marketing has mushroomed. Such activities include:...
by Minter Dial | Feb 5, 2014 | Minter Dialogue, Social Media
Minter Dialogue Episode #89 This interview is with Roopak Saluja (@RoopakSaluja), founder and CEO of The 120 Media Collective as well as Bang Bang Films, a film production company, and the Jack in the Box agency. Based in Mumbai, Roopak is also a part of the Angel...
by Minter Dial | Feb 4, 2014 | Social Media
Is social media actually good for my business? The answer to that question is not always yes. It depends largely on your social media mindset. As much as I might be an aficionado and evangelist for social media, the reality is that it is not the panacea for all...
by Minter Dial | Feb 3, 2014 | Social Media
Speaking with a number of entrepreneurs around me — especially those having to deal with people within large business (but not only) — there are way too many unanswered messages out there. There is an evident dearth of people who think that calling back or...
by Minter Dial | Jan 30, 2014 | Minter Dialogue, Podcast, Social Media
Minter Dialogue Episode #88 This interview is with Ashley Friedlein, CEO and co-founder of Econsultancy, an international research and training group, focused on digital. With a subscriber base of over 210,000, Econsultancy has a great product with an...
by Minter Dial | Jan 25, 2014 | Minter Dialogue, Social Media
Minter Dialogue Episode #87 This interview, recorded on January 22, 2014, is with Rajiv Mehta, fellow INSEAD alum (2005) and CEO of Puma South Asia, based in Bangalore. In this conversation, we focused on two interesting digital activities — including the very...
How to tag someone on LinkedIn if their name doesn’t come up?
