by Minter Dial | Jan 25, 2015 | Minter Dialogue, Social Media
Minter Dialogue Episode #130 This interview is with Scott Monty. Formerly head of social media at Ford Motor Company, where Scott spent 6 years and was instrumental (if not indispensable) in driving the highly successful digital strategy under Alan Mulally’s reign...
by Minter Dial | Dec 8, 2014 | Internet of Things, Social Media
What’s missing in your content strategy? Great content? Available assets? Sufficient resources? Original storytellers? Appropriate platforms? Enough fans and followers? While crafting a robust content strategy already takes a certain skill, I believe that...
by Minter Dial | Dec 7, 2014 | Minter Dialogue, Social Media
Minter Dialogue Episode #124 — This interview is with Ludovic Dujardin, a French serial entrepreneur, who has launched a number of vibrant Facebook fan pages, one of which hit 1 million fans, Petit Bambou, which he manages personally. Few are the community managers...
by Minter Dial | Nov 9, 2014 | Responsibility, Social Media
It is far from a unanimous belief that personal branding is a good thing. It can become particularly contentious when it comes to an employee’s personal branding. I have heard of top executives talk about “disloyalty.” Others talk about...
by Minter Dial | Oct 28, 2014 | Social Media
Would you agree that it is rather difficult to stay up with everything that is going on in the digital world? Even for someone who has totally embraced digital as I have, there is a seemingly never-ending stream of news and novelties. Finding the time to keep...
by Minter Dial | Oct 22, 2014 | Social Media
Influence marketing is a rather new field, brought to mainstream marketing thanks to a slew of new technologies and the disintermediation of the internet. One of the components of any advanced marketing program these days is blogger outreach. And, for the even more...
How to tag someone on LinkedIn if their name doesn’t come up?
