Minter Dialogue with Sophie Devonshire Sophie Devonshire is CEO of The Caffeine Partnership, an award-winning strategic consultancy, specialised in brand-led business growth. Sophie is also a keynote speaker and author, having written 📖 Superfast, Lead at...
We are delighted to announce that Futureproof has been translated into Chinese and is now available on JD.com. The RRP is ￥69. It’s quite a different cover from the original English version would you not agree? The publisher is Posts & Telecom Press and the...
As part of a speech, my pal and fellow speaker, Andrew Grill, came up with six questions designed to evaluate one’s digital curiosity and posted it on Linkedin. Obviously this was part audience participation, part shock value. In any event, check out...
Last week, Lush, the UK-based cosmetics retailer, announced that it was cutting down its social media presence, apparently Lush management was fed up with the algorithms. I believe this move by Lush is quite revealing and should be a signal to other brands. In fact, I...
“What’s the ROI of this new marketing automation software?” the CEO with furrowed brow asks, looking over her glasses. As if reacting to someone switching the on button, the presenter flips to the anointed page in his deck and, with solemn confidence, rattles off an...
Some mornings, I wake up and shake my head at the news headlines. Not just about the politics and the horrific results of climate change, but about the never-ending stream of new tech news. With an estimated 100 million startups in activity every year around the world...
How to tag someone on LinkedIn if their name doesn’t come up?
