Getting Digital Transformation Through Your Organisation with Tiffany St James (MDE236)

Minter Dialogue with Tiffany St JamesTiffany St James , digital transformation strategist and international speaker. Tiffany is the former Head of Public Participation for the UK Government and an Executive Director of the British Interactive Media Association. In this podcast, we … Continue reading

How to build and protect your brand with Cheryl Hodgson (MDE226)

Minter Dialogue with Cheryl HodgsonCheryl Hodgson is General Counsel to companies in the music industry, digital media, and publishing, providing global brand strategy and trademark protection. Author and speaker, Cheryl is also founder of BrandAide, providing and curating advice from … Continue reading

How To Find People You Can Trust – People of Confidence

As we struggle to distinguish between fact and fiction online (e.g. fake news), we also need to establish and find our own way to determine if someone on the other end is a person of confidence. Who for you are … Continue reading

Do You Trust Mass Media? Why Digital Is Taking Over…Differently

I love it when I hear certain executives say “we’re beginning to get it.” The good news is that there is a lot of movement in big business and many brands are beginning to “transform.” However, as was highlighted in the … Continue reading

The Privacy of SMS – How Companies Should Leverage This Channel

When configuring the settings to my phone, I tend to turn off basically all notifications. My conviction is that it is just not advisable or desirable to become the victim of the whims of others. As it is, I get … Continue reading

The Uber Paradox and Fixing Uber’s Critical Achilles Heel

Did you notice how Uber has been in the press a lot over the summer? It just seems to be a magnet for media attention. This is partly because of its tendentious ethics, partly because of the huge numbers bandied … Continue reading

Enabling Superior Employee Engagement with Cathy Brown (MDE209)

Minter Dialogue with Cathy Brown This interview is with Cathy Brown, Executive Director at Engage for Success, a social movement committed to releasing the capabilities of employees to improve performance and enhance wellbeing. In this podcast, we discuss the different enablers … Continue reading

Building Brands With Simplicity and Surprise with Margaret Molloy, CMO at Siegel+Gale (MDE196)

Minter Dialogue with Margaret Molloy This interview is with Margaret Molloy, CMO and Head of Business Development at Siegel+Gale, a premier global strategic branding firm, part of the Omnicom Group. Margaret is a regular on lists of the most influential … Continue reading

Trust Me! Your Word and Reputation Count Among Gangsters, Too!

As Chris Brogan explained in his 2010 book, Trust Agents, trust is the new currency for brands. To the extent the polls continue to show that trust of business executives, salespeople and marketers remains dramatically low in polls from all … Continue reading

Interview With Craig Newmark, Web Pioneer, Nerd And Philanthropist (MDE174)

Minter Dialogue Episode #174 This interview is with Craig Newmark, a self-described nerd, Web pioneer and advocate of technology for the public good. Craig is also the founder of Craigslist, the classifieds site that is today 64th on Alexa’s global … Continue reading