Killing Your Brand With Fake – 9 Cases of Fake Brand Building

Pretty much everyone has an opinion on what is a brand. But, as the saying goes, it’s like teenagers and great sex: lots of talk, little action. When it comes to actions, many executive teams are killing their brand with … Continue reading

Glass doors, floors and walls: Corporate cyber security and the evermore porous nature of company secrets

Corporate cyber security , as an industry, is about to hit the big payload. Corporate IT teams around the world are already in overdrive, pushed by a near-panicked CEO, calling around to figure out the right systems and solutions. Consultancies who … Continue reading

Transparency. Whose line is it anyway?

We live in an increasingly transparent world, like it or not. In the wake of the SONY hack attack, I have been ruminating about the request by the company for the media NOT to broadcast the private (and embarrassing) emails. … Continue reading

The E-volution of the Book… Kindle, Sony, Google weighing in

The evolution of all media is fascinating to follow, but today I am going to zero in on the printed word.  Whether it’s the future of magazines, books, mainstream newspapers or even research & professional journals, the internet platform is … Continue reading