Why Would You Pay for Organic Food, But Not When It Comes to Investing Your Money?

Are you someone who pays attention to what you eat? Maybe you even consider yourself a “foodie”? When it comes to grocery shopping, I have learned to be significantly more picky over the years. Certain ingredients are forbidden, like hormone-treated meats; and, … Continue reading

Quora – The new social phenomenon for 1Q 2011!

Quora – Useful Questions & Answers While it may not be the newest kid on the block, Quora is definitely “on fire.” Founded by Adam D’Angelo and Charlie Cheever in June 2009, Quora was first launched in private beta in … Continue reading Continue reading

If you want to get social, start with email and the telephone

Getting social means communicating…all ways As the ever rising number of companies ramp up their efforts in the digital media space (aka digital marketing), there are, in my opinion, three very important parts of the social “program” that need to … Continue reading Continue reading

Need a coach for your brand ? – Part 2 : DNA, Identity, Reputation: The brand as an obvious “social” landmark ?

The brand is, by definition, a quality reference, a specific universe and a vector of values.  A brand is recognized for its quality and, in its domain, garners a reputation and expertise, which can lead to taking a position of … Continue reading Continue reading

#LeWeb 2009 Conference in Paris – Part I of III

Attended the LeWeb Conference 2009, (the 6th such event), organised by Loic Lemeur and his wife, Géraldine, on December 9-10, 2009. Le Web Paris 2009 In a series of 3 posts, I am going to comment on the top nine … Continue reading