How Can Data And Social Drive Your Business with Cathy Huyghe (MDE247)

Minter Dialogue with Cathy HuygheCathy Huyghe is a writer and media professional, with a special interest in wine and the spirit of hospitality. Cathy is author of Hungry for Wine and speaks and writes on subjects ranging from wine and gastronomy … Continue reading

How Many Email Addresses Should I Have? The Marketer’s Challenge

Has this question ever even crossed your mind? It’s possible you have just one email account and have never thought twice about it. But, for most of us, we probably have several email addresses? In fact, on average, we all … Continue reading

Gladtrotter Your Own Personal and Personalized Guided Tour (MDE214)

Minter Dialogue with Diane Aubry This interview is with Diane Aubry, a French entrepreneur with a wonderful initiative called Gladtrotter. This is a platform that matches guides with tourists looking for roads less traveled and tours less typical when visiting … Continue reading

Chris Dessi, CEO of Silverback Social talks about social media and influencer marketing (MDE181)

Minter Dialogue Episode #181 This interview is with Chris Dessi, founder and CEO of Silverback Social, a digital agency based out of New York. He is also the founder of theWestchester Digital Summit, an author and a frequent tv commentator … Continue reading

Using Your Hands Online? Why Brand Comms Are Failing Us

The other day, I stopped to observe a man driving solo in his Audi car who, with one hand on the steering wheel, was gesticulating wildly with his other hand. Obviously he was “on” the phone, albeit hands free. Smiling to … Continue reading

Digital Marketing at a Luxury Brand – With De Grisogono’s Violetta Gruosi, Social Media Manager (MDE166)

Minter Dialogue Episode #166 This interview is with Violetta Gruosi, Social Media Manager at De Grisogono, the luxury jewelry company, headquartered in Geneva, Switzerland, and founded by Fawaz Gruosi. In this podcast, we discuss the novel approach De Grisogono has … Continue reading

The Technologies That Most Impact Your Business In 2015?

2015 is not even a month old and we have had a few unexpected events around the world. For those of us navigating in the digital world, this is “business as usual.” New initiatives, technological glitches and business model shifts are … Continue reading

Are we all in a giant internet shaped crucible? Guest post by Manish Gajria

The power of A and B Any internet/ecommerce product manager worth his or her salt knows that the best way to learn about your customers is to ask them. However, operating in the equivalent of an earth-sized shopping mall with … Continue reading

Itw with Hank Summy @MRM_McCann talking digital transformation and digital strategies

Minter Dialogue Episode #109 This interview is with Hank Summy, President North America of MRM/McCann’s Global Commerce Practice. In this conversation we talk about how brands are evolving in their digital marketing and mobile strategies, the challenges that brands and … Continue reading