10 Reasons Why Every CEO Needs To Be More Digital….And Have A Strong Digital Presence

“Why should I bother being on social networks?” asked the CEO of a major organization. “It seems like a major waste of my time when I barely have enough time for strategic thinking.” As the social media landscape continues to evolve, it’s … Continue reading

The four axes of customer service and why it’s absolutely strategic

Over the last years, we have seen an increasing emphasis on customer centricity.  It seems clear that the direct relationship that one can now have between brand and customer has rendered being customer centric a strategic necessity.  In a recent … Continue reading