Stephen Waddington, Head Of Digital And Social Media At Ketchum Europe (MDE85)

Minter Dialogue Episode #85 This interview, recorded on January 8, 2014, is with Stephen Waddington, a premier expert on Public Relations. Successful repeat entrepreneur, author and prolific blogger, Stephen is now running Digital and Social Media for Ketchum Europe, part … Continue reading

What’s the difference between PR and Marketing?

I have been working with some PR teams recently and it is clear for me that the line between PR and Marketing is very grey.  Whether PR is Public Relations or Press Relations, the definitions are increasingly muddled.  Where does … Continue reading