by Minter Dial | Jan 29, 2015 | New Tech
2015 is not even a month old and we have had a few unexpected events around the world. For those of us navigating in the digital world, this is “business as usual.” New initiatives, technological glitches and business model shifts are a daily...
by Minter Dial | Jan 5, 2015 | Marketing
Are you working on your real-time marketing with your brand? With all the hype around the term of “real time marketing”, I wonder how many brands are actually taking it seriously? Naturally, real-time is just another facet of a marketing strategy. It can...
by Minter Dial | Nov 19, 2014 | Retail
I was in the Galeries Lafayette, in Paris, last week to find a specific Christmas present for my wife and felt decidedly disoriented as I walked in. Happily, there was a map on the wall with, as a bonus, a geolocation app, specifically for the Boulevard Haussmann...
by Minter Dial | Sep 14, 2014 | Minter Dialogue, Podcast
Minter Dialogue Episode #112 This interview is with Roy Vella, a digital expert, consultant and mobile evangelist. Roy is particularly focused on the convergence of online, mobile and financial services. As Roy likes to say, he helps companies ride the...
by Minter Dial | Jul 6, 2014 | Social Media
Minter Dialogue Episode #109 This interview is with Hank Summy, President North America of MRM/McCann’s Global Commerce Practice. In this conversation we talk about how brands are evolving in their digital marketing and mobile strategies, the challenges that...