Getting to the mobile customer in retail with Maya Mikhailov, CMO at @GPShopper (MDE149)

Minter Dialogue Episode #149 This interview is with Maya Mikhailov, CMO and co-founder of GP Shopper, a mobile integrated platform for retailers and brands. Based out of NY and Chicago, GP Shopper works with companies such as Best Buy, Estee … Continue reading

Luxury web design – Jaeger-Lecoultre’s response to the omnichannel luxury customer

When, how and where I want it… Luxury brands often have it tougher than the mass brands. First, on balance, their customer is decidedly and deservedly more demanding. A big component of this “exigency” relates to time. Secondly, the average … Continue reading

Customer experience – two different consumer journeys featuring BT and Orange

Most futurists or “futurologists” have predicted that access to the Internet will be everywhere. Even if the “Internet of Things” (IoT) may be considered a trendy trending term, the vision of hyper connectivity all the same continues to excite me. However, caveat … Continue reading

How’s your MX? 8 steps to get the mobile experience right

As organizations continue to zero in on their digital strategy and to build a digital transformation plan, top executives need to make sure that their own Digital IQ is satisfactory in order to make the best decisions. Taking a cue from … Continue reading