Getting Engagement – How Does Your Brand Fare On The Moist Eye Index?

Yet, so many company executives shun the topic and/or hide behind a wall of “utter” professionalism. In an article penned by Dev Patnaik, CEO of Jump Associates, “Innovation Starts with Empathy“, he described how “we’ve created a corporate world that … Continue reading

Creating meaningful experiences and events with Julian Hay (MDE257)

Julian Hay is founder and CEO of iMedia Group, which covers iMedia, iMediaSport as well as some other interesting initiatives including The Wondr Academy and Wondrlust. Julian has embedded in everything he does his WHY. It’s a purpose led organisation, … Continue reading

How To Analyze Amazon’s Acquisition of Whole Foods – Check Their Missionary Position

Will Amazon transform Whole Foods or vice versa? As this WSJ article posits, so far the impact seems to be the former. Naturally, the whole reason Whole Foods had to be acquired was because they were lacking in the results … Continue reading

How to futureproof your business with Caleb Storkey (MDE243)

Minter Dialogue with Caleb StorkeyCaleb Storkey is co-author with me of our upcoming book, Futureproof, How to get your business ready for the next disruption. In this preview chat, we discuss what are the key points and learnings we’ve had so far. … Continue reading

The Building of a Beautiful British Luxury Brand – The Bremont Story

I attended a delightful breakfast session, at Hay Hill Mayfair hosted by LikeMinds’ Drew Ellis, featuring Giles English, co-founder of the British luxury watch brand, Bremont. Started in 2002, the mission of the company is to bring back high-end watchmaking to Britain. In … Continue reading

Why And How To Add Meaning To Your Brand? cc @DanielDennet

It is with these repeated horrific events, like the latest terror attack in Nice, that I hope we are going to have ONE long-term positive effect: . In the face of such wanton barbarity, there is an immediate flush of … Continue reading

The Strongest Reason Why CEO’s Need Purpose For Their Business

I have long been hammering on about why businesses with purpose — with a more profound why — will tend to win out over the long-term versus those without. With a solid northerly setting, decision-making automatically becomes easier. Time allocation becomes more obvious. … Continue reading

Money and Meaningfulness – Are They Compatible?

These are interesting days, any way you cut it. Whether it’s the latest new tech innovations, magnificent astronomical discoveries, an ever-present terrorist threat, looming election fever in multiple countries or the fear of a financial bubble bursting, everywhere one looks it seems there is excitement and … Continue reading

Mindset and Marketing trends 2016 – What To Watch Out For

Last week, I published the first section of the business trends predictions for 2016, focusing on the new technology trends. This week, I present the other two sections, looking at the trends for marketing and in terms of mindset. The truth is … Continue reading

The Maddening Truth About Disruption

A lot of conferences, books and businesses are talking about disruption. With so much banter, it’s hard to get to the bottom line truth about disruption. On Google, there are now 43.4 million search results for the term, with some … Continue reading