Luxury digital marketing – Interview with Steve Grout, CEO of Tangent Snowball

Minter Dialogue Episode #120 This interview is with Steve Grout, CEO of Tangent Snowball, a digital agency based in the UK with some 115 employees, and specialized in connecting data, technology and creativity with strategy. In this interview, Steve and … Continue reading

Luxury brands and luxury digital marketing – Where are the golden opportunities?

Where is the sweet spot for luxury brands in digital marketing? I know that not a few luxury brands have been asking themselves this and other related questions about luxury brands digital marketing: How important is the brand’s “institutional” website? … Continue reading