Top 10 Reasons Why Empathy Is A Bad Idea For Business

People talk quite a lot about empathy as an important quality of modern leaders. There are blogs and sites vaunting its beneficial powers (See below for a good list of resources).  The issue is that empathy is not a natural … Continue reading

Is Empathy The Single Most Valuable & Rare Asset In Companies?

Great Branding: Great Listening The social web has been said to turn the world upside down, putting the power into the hands of the consumer.  Others harken back to a time when the street shopkeeper knew all of his/her customers … Continue reading

Women in Social Media – A golden opportunity for and in business

An article in USA Today “Groupon Mania ignites fight for ad dollars with deals” alerted me to a fact: women are playing a larger role in social media business than is the case in ‘regular’ business. In the article, there … Continue reading