Uber Disruption – How To Benchmark Your Brand – Corporates Still Lagging Way Behind

Uber is Disruption. It’s almost pure disruption, including in its ethical approach. But, one area of Uber disruption that might have gone below the radar is inside big business. One recent Uber driver gave me a smart insight into how Uber is … Continue reading

How best to manage your social media across multiple platforms?

When dealing with a digital marketing strategy, these days, there is an ever growing number of decisions to make.  Digital marketing (i.e. web, mobile and social) is finally becoming a gimme for all brands, meaning that the noise level and … Continue reading