Using Artificial Intelligence to Create Great Content, With Martin Adams CEO of Codec.AI (MDE261)

Martin Adams is CEO & Co-Founder @Codec, a platform using AI to help produce content and drive content marketing. Martin is also a speaker on innovation, AI and the blockchain. In this conversation, we look at how Martin has gone … Continue reading

Empathic Futures – The Future of AI is Empathic Intelligence?

I recently joined an experiment in empathic intelligence (EI) called Empathic Futures. To be sure, it was a rather riveting experience. Part of a project funded by Volkswagen and created by Feld (a studio for digital crafts based in Berlin), the idea of Empathic Futures was to … Continue reading

Review of A Pop-Up Experience – Ebay’s “Do Good, Feel Good” Shop

If the high street is flagging and Cyber Monday sales continue to grow, the issue seems patently clear that consumers would rather the convenience and comfort of a couch than the hassle and ouch of visiting a brick and mortar store. … Continue reading

Enabling Superior Employee Engagement with Cathy Brown (MDE209)

Minter Dialogue with Cathy Brown This interview is with Cathy Brown, Executive Director at Engage for Success, a social movement committed to releasing the capabilities of employees to improve performance and enhance wellbeing. In this podcast, we discuss the different enablers … Continue reading

When Personal Meets Professional

Over lunch with my good friend, Jeremy, we discussed the need for a “two-pronged life.” We riffed on how often we need to find a balance between two sides, two hemispheres, two components, two functions, such as the rational and emotional. … Continue reading

Using Your Hands Online? Why Brand Comms Are Failing Us

The other day, I stopped to observe a man driving solo in his Audi car who, with one hand on the steering wheel, was gesticulating wildly with his other hand. Obviously he was “on” the phone, albeit hands free. Smiling to … Continue reading

Emotion in Digital. New Study Shows Emotional Power of Emails

In a survey that isn’t exactly quantitative, Indiana University of Bloomington did a survey of 72 people, aged 18 to 34 years old. The purpose of the study was to see the difference in emotional impact between an email and … Continue reading

Are we all in a giant internet shaped crucible? Guest post by Manish Gajria

The power of A and B Any internet/ecommerce product manager worth his or her salt knows that the best way to learn about your customers is to ask them. However, operating in the equivalent of an earth-sized shopping mall with … Continue reading

What Place Does Emotion Have In Leadership? The Urgent Case For Leading By Example In Digital Transformation

Executives and business leaders in general are conditioned to be rational. Schools are designed to imbue knowledge. Shareholders pay for performance. Money is counted in numbers. Information is power. And yet… The power of true leadership is run through the … Continue reading

The Brand Illusion – Where has branding gone wrong?

In recent discussions, I have found that there is a good deal of cynicism about the notion of branding. As companies continue to plough head and shoulder into the digital transformation ‘project’, the issue of company culture inevitably becomes front and … Continue reading