by Minter Dial | Jan 17, 2016 | Minter Dialogue, Podcast
Minter Dialogue Episode #178 This interview is with Massimo Fubini, CEO and founder of ContactLab, an Italian provider of digital marketing services with offices in five cities across Europe. Having evolved from email marketing services, ContactLab is now at...
by Minter Dial | Jan 14, 2011 | Social Media
The mystery of CRM CRM: who dunnit? Sometimes, I get the feeling that Customer Relationship Management or “CRM,” is about as badly understood a concept as marketing itself. What I studied in business school in terms of marketing was a far cry from...
by Minter Dial | Dec 5, 2010 | Branding
How to customize marketing efforts without violating personal data? With all the news about the “close quarter” searching in the United States at airport security checkpoints, one might be excused for thinking that airlines are getting a bit too close for...